72Point is a multi-service content agency based in London, United Kingdom, known for its unparalleled media relationships and expertise in developing creative and strategic campaigns that generate extensive mass media coverage. Founded in 2000, 72Point comprises OnePoll, 72PointPLAY, OATH, and PINPEP, offering a comprehensive suite of services including news generation, research, video, photography, stunts, design, and creative expertise. Their unique approach ensures high-quality content and diverse output, serving the PR ecosystem by amplifying the visibility of their campaigns and those of partner agencies.
The agency operates as a privately held company with 74 employees, leveraging media insight to reimagine PR. Their mission is to ensure that campaigns reach target audiences effectively, setting them apart from other agencies in terms of coverage volume, content quality, and output diversity. 72Point plays a crucial role in the PR industry by facilitating media coverage and enhancing the impact of strategic communications.
By integrating various media services under one roof, 72Point provides a one-stop solution for PR needs, making it a valuable partner for agencies seeking to maximize their media presence. Their extensive experience and innovative approach have established them as a leader in the content creation and media relations sector.
| Ownership Private Company |
| Revenue £14.22 m |
| Parent Company SWNS Media Group |
B2B professionals would contact 72Point for its unparalleled media relationships and expertise in generating extensive mass media coverage. Their integrated services and innovative approach make them an ideal partner for enhancing PR campaigns and ensuring maximum visibility for target audiences.
Sales teams selling PR and media services, recruiters seeking roles in media relations and content creation, and partners offering integrated media solutions should reach out to 72Point.
Get qualified leads in 10 minutes. Research prospects, find decision makers, and monitor for the perfect moment to reach out.
Last verified: February 2, 2026
Connect with 72Point