益普索Ipsos China is a leading market research firm, specializing in strategic consulting, business consulting, qualitative research, market strategy, and consumer insights. Established in 2000, it has become China's largest case study company, operating in major cities like Shanghai, Beijing, Guangzhou, and Shenzhen. The company offers a wide range of services including social media analysis, innovation research, brand health tracking, and customer experience management. It serves diverse industries such as FMCG, automotive, finance, and healthcare.
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The company's innovative approach includes the development of a closed-loop system that combines data, insights, and action. By providing deep market insights and optimizing customer experiences, 益普索Ipsos China aims to become a technology-driven marketing service provider. Its expertise in various research domains and industries positions it as a key player in the market research sector.
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Last verified: February 2, 2026
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