MetrixLab is now Toluna, a global research and insights leader that enables businesses to make smarter, data-driven decisions faster. With 25 years of experience, Toluna has partnered with the world’s leading brands, delivering transformative impact through its advanced technology platform, comprehensive solution portfolio, expansive global first-party panel, and world-wide team of leading research experts.
Operating in 70+ countries with 40+ offices worldwide, Toluna is recognized as a top innovative company by GRIT in 2024, at the forefront of insights innovation and excellence. The company was founded in 1999 and is headquartered in Rotterdam, Zuid-Holland, Netherlands.
As a public company, Toluna employs 775 people and continues to redefine the future of insights with its cutting-edge technology and global reach.
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| Ownership Private Company |
| Funding Acquired |
| Parent Company Toluna |
B2B professionals would contact MetrixLab for its advanced technology platform, comprehensive solution portfolio, and access to a global first-party panel, enabling data-driven decision-making and insights innovation.
Sales teams selling market research solutions, recruiters seeking research experts, and partners offering technology and data analytics capabilities should reach out to MetrixLab.
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Last verified: February 2, 2026
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