Key Highlights
- Onida has a rich history of innovation, introducing several world-first features in its products.
- The company's unique advertising campaigns and design aesthetics have made it a case study in business schools.
- Onida's extensive distribution network includes 35 warehouses across India, ensuring wide reach and availability.
- The brand has expanded its product portfolio to include a diverse range of home appliances, from televisions to mobile handsets.
- Onida's commitment to quality and innovation has established it as a trusted name in the Indian consumer electronics market.
About Onida
Onida is a renowned Indian home appliances brand, founded in 1981 by Mr. GL Mirchandani and Mr. Vijay Mansukhani. Initially focused on manufacturing television sets, Onida has expanded its product portfolio to include washing machines, DVD players, air conditioners, microwave ovens, flat panel TVs, and mobile handsets. The company has a strong distribution network with 35 warehouses across India and has introduced several innovative features across its product categories.
Onida's unique advertising campaigns and design aesthetics have made it a case study in business schools. The brand has consistently introduced world-first features in its products, such as the first CTV with a docketable remote control and the Indian auto cook menu in microwave ovens. Today, Onida is one of the most recognized brands in home appliances in India.
Innovation is deeply embedded in Onida's DNA, driving its product development and market leadership. The company's commitment to quality and innovation has solidified its position as a trusted name in the Indian consumer electronics market.
Company Facts
| Ownership Public Company |
| Revenue 250 to 500 crores |
| Parent Company MIRC Electronics Limited |
Why Contact Onida?
B2B professionals should contact Onida for potential partnerships in the home appliances sector, leveraging their innovative product features and strong market presence. Onida offers opportunities for vendor collaborations and access to a wide distribution network.
Who Should Contact Onida for Business?
Sales teams selling home appliances, partners offering innovative product features, and recruiters seeking roles in product innovation and distribution should reach out to Onida.
Categories
- Onida
- Home Appliances
- Innovation
- Distribution Network
- Product Features
- Consumer Electronics
- Market Leadership
- Advertising Campaigns
- Business Schools
- World-first Features
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Frequently Asked Questions
- What does Onida do?
- Onida is a leading Indian home appliance brand that manufactures and sells a range of electronics including TVs, air conditioners, refrigerators, washing machines, and air coolers.
- How many employees does Onida have?
- As of February 26, 2025, Onida has approximately 1,119 employees.
- Where is Onida headquartered?
- Onida Electronics is based in Mumbai, India.
- What industry is Onida in?
- Onida operates in Consumer Electronics, Home Appliances, Innovative Product Development.
- When was Onida founded?
- Onida was founded in 1981.
- What is the email format at Onida?
- Onida uses the email format first.last@onida.com.
- How do I contact the founder of Onida?
- The founder of Onida can be contacted at gl.mirchandani@onida.com.
- Is Onida still active?
- Yes, Onida was verified as an active company on February 2, 2026. Data Surfer regularly validates company information to ensure accuracy.
- How do I sell to Onida?
- Research Onida's priorities and goals, identify the right decision makers and champions, monitor for buying signals, and reach out at the right time with verified contact details. Learn how Data Surfer helps.
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Last verified: February 2, 2026
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