California, United States of America
239 employees
Founded 1982
Verified active February 2, 2026

Key Highlights

  • Performance Bicycle offers a transparent and honest shopping experience, free from upselling and pressure tactics.
  • The company has a rich history dating back to 1982, founded by Gary and Sharon Snook.
  • Since 2019, Performance Bicycle has been part of AMain Sports & Hobbies, a powerhouse in the hobbies industry.
  • AMain Sports & Hobbies, founded in 2004, has expanded into cycling, making Performance Bicycle a key part of its cycling division.
  • Performance Bicycle provides industry-leading customer service and a wide selection of products, focusing on an exceptional online shopping experience.

About Performance Bicycle

Performance Bicycle is an online-focused retailer specializing in bicycles and cycling gear, committed to providing top-tier service with no strings attached and no BS. Since 2019, it has been owned and operated by AMain Sports & Hobbies in Chico, California. Performance Bicycle was founded in 1982 by Gary and Sharon Snook as a family-run catalog business and later expanded into a large internet retailer with over 100 brick-and-mortar shops across the US. Despite facing hard times, the company was sold to AMain Sports & Hobbies, which has a focus on cycling through its AMain Cycling division.

AMain Sports & Hobbies, founded in 2004 by Kendall and Kelly Bennett, has its roots in RC racing but expanded into cycling in 2014. Today, Performance Bicycle is a key part of AMain’s cycling division, offering industry-leading customer service, product selection, and shopping experience. If you are in Northern California, you can visit the Performance Bicycle Chico Store for personalized assistance and local cycling advice.

Performance Bicycle continues to uphold its commitment to honest and straightforward service, ensuring customers find the right products for their needs without any pressure or upselling tactics.

Connect with Performance Bicycle

Why Contact Performance Bicycle?

B2B professionals would contact Performance Bicycle for its commitment to honest and straightforward service, extensive product selection, and industry-leading customer support. The company offers a reliable platform for vendors and partners in the cycling industry.

Who Should Contact Performance Bicycle for Business?

Sales teams selling cycling gear, vendors looking to partner with a reputable online retailer, and recruiters seeking roles in the cycling and e-commerce sectors should reach out to Performance Bicycle.

Categories

  • cycling gear
  • online retailer
  • honest service
  • customer support
  • e-commerce
  • bicycles
  • cycling division
  • AMain Sports & Hobbies
  • industry-leading
  • product selection

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Frequently Asked Questions

What does Performance Bicycle do?
Performance Bicycle is a cycling retailer that provides equipment and gear for various types of riding, including gravel, road, and singletrack.
How many employees does Performance Bicycle have?
Performance Bicycle has approximately 239 employees.
Where is Performance Bicycle headquartered?
Performance Bicycle is headquartered in Chico, California.
What industry is Performance Bicycle in?
Performance Bicycle operates in E-commerce, Cycling Gear, Online Retail.
When was Performance Bicycle founded?
Performance Bicycle was founded in 1982.
What is the email format at Performance Bicycle?
Performance Bicycle uses the email format first.last@performancebike.com.
Is Performance Bicycle still active?
Yes, Performance Bicycle was verified as an active company on February 2, 2026. Data Surfer regularly validates company information to ensure accuracy.
How do I sell to Performance Bicycle?
Research Performance Bicycle's priorities and goals, identify the right decision makers and champions, monitor for buying signals, and reach out at the right time with verified contact details. Learn how Data Surfer helps.

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Last verified: February 2, 2026

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